Say What!

It’s shocking how often people use 38 words to describe something when 2 would do the trick – we’re looking at you lawyers and accountants! Words matter and there is no excuse for trying to hide what you mean. We explore words and messaging in this next iteration of SAY WHAT?!

Episode 69 – Why an Emoji Says More Than You Think

Join us as we discuss:  How to identify customer sentiment using more than just words, why asking for feedback shouldn’t annoy customers, and how a new store operates without cashiers.

Emojis, Surveys, and Sodas. Oh my!

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Episode 64 – The Importance of Understanding Your Target Market

Join us as we discuss: a coffee shop without any people in it, a bank advertisement without understandable words in it, and what we love and can’t stand about that one device with so many cool things in it.

Robots, Acronyms, and iPhones. Oh my!

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Episode 63 – Remarkable Experiences Down Under

Join us as we discuss:  using experience to attract new audiences, building natural tourist attractions, and an Italian meal to remember… in Australia?

Prima Donnas, Penguins, and Pasta. Oh my!

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Episode 62 – How to Build Community with Communication

Join us as we discuss:  new tactics to enhance your customer service in social media, how one school district deals with frustrated parents on snow days, and the airline that saved a wedding.

Responding, Rescheduling, and Recovering. Oh my!

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Episode 60 – Using Technology and Vision to Provide the Best Customer Experiences

Join us as we discuss: how one company used a modern vision to disrupt a centuries old industry, how technology makes it easier to listen to the voice of your customers, and how a credit card company optimizes for cardholder choice and convenience. 

Glasses, Voices, and Choices. Oh my!

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Episode 55 – The Power of a Personalized Customer Experience

Happy New Year! Join us as we discuss: how a cable company made it easier to find the shows you want, a personalized way to introduce yourself to new customers, and a collection of New Year’s resolutions from the world of customer experience.  

Instructions, Introductions, and Resolutions. Oh my!

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Episode 53 – The Christmas Carol Customer Experience

Enjoy a series of “Christmas carol” variations as we explore call center agent best practices, the downside of a new website, the value of customers, the importance of keeping customers, the impending arrival of AI bots, twelve things to fix in the new year, and a holiday wish for listeners of the Show.

Reindeer, Jingle Bells, and Santa Claus – Oh my!

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Episode 52 – Getting Your Customer Experience Mojo On

Join us as we discuss: a coffee shop that helps patrons get their mojo on, how to leverage the knowledge of all of your customers in one place, and why words matter – if you want to sound smart.

Caffeinated, Educated, and Articulated! Oh my!

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Episode 51: The Remarkable Aspects of the British Experience

Join us for a special “London Edition” as we discuss: avoiding turbulence at 35,000 feet, how to properly welcome someone at the border, and getting a haircut at the airport?!

Flyers, Criers, and Clippers. Oh my!

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Episode 45: Making the Customer Journey Understandable and Efficient

Join us as we discuss the less-than-straight path of the typical B2B customer, the power of words as demonstrated by the one and only Mr. Rogers, and The Department of State’s efforts to make the customer journey efficient and effective.

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