CX Press

There are so many great customer experience articles to read but who has the time? We summarize them and offer clear takeaways you can implement, starting tomorrow. Enjoy this segment of CX-PRESS where we read the articles so you don’t need to!

Episode 70 – How Small Details Add Up to Create Positive Customer Experiences

Join us as we discuss: the key takeaways from a designer of colored bricks, how behind the scenes activity can support your customer-facing activity, and how the art inside the front door can set the tone for a stay.

LEGO, Leverage, and Lobbies. Oh my!

Read More

Episode 68 – The Rewards of Taking Risks to Promote Inclusivity

Join us as we discuss: the role of gender in artificial intelligence, explaining a printed piece of paper using a video, and taking an online store into the mall.

Choosing, Perusing, and Browsing. Oh my!

Read More

Episode 67 – Creating Unique Experiences Through Exclusivity and Humor

Join us as we discuss: how humor can play a role in the customer experience, an unlikely alliance of fierce competitors, and a marketplace that helps bars set prices based on supply and demand.  

Smiles, Sodas, and Sips. Oh my!

Read More

Episode 66 – Going One Step Beyond to Engage Customers in Unexpected Ways

Join us as we discuss: embracing conspiracies to liven up your experience, making everything you touch part of the experience, and paying attention to your customers’ celebrations so you can join them in the festivities.

Gargoyles, Rings, and Birthdays. Oh my!

Read More

Episode 62 – How to Build Community with Communication

Join us as we discuss:  new tactics to enhance your customer service in social media, how one school district deals with frustrated parents on snow days, and the airline that saved a wedding.

Responding, Rescheduling, and Recovering. Oh my!

Read More

Episode 61 – Why Your Packaging is Your First Brand Ambassador

Join us as we discuss: whether some customers should get better service than others, the keys to employee learning and development, and how you can use packaging to make a great first impression.

Premium Service, Curriculum and Packaging. Oh my!

Read More

Episode 59 – Bringing People Together by Taking a Stand

Join us for a special nonpartisan political episode as we discuss: how extreme political views can affect decision making, why the U.S. federal government shutdown had wide ranging impact, and how brands can help unite a divided nation.

Liberals, Conservatives, and Can’t we all just get along. Oh my! 

Read More

Episode 58 – Include Every Individual in the Customer Experience

Join us as we discuss: cutting edge customer journey mapping, counting the many customer experiences of Tokyo, Japan, and what to do when someone wants to learn more about your company but isn’t quite ready for the sale. 

Individuals, Ichiban, and Interest. Oh my!

Read More

Episode 56 – How to Turn Customers Into Champions of Your Brand

Join us as we discuss: what customers have to say about customer experience, how packaging can be designed for specific situations, and how one pizza brand saved New Year’s Eve. 

Surveys, Situations, and Saviors. Oh my!

Read More

Episode 54 – Creating Iconic Talk Triggers and Making Your Experience More Convenient

Join us as we discuss: how to implement ancient wisdom into your employee and customer training efforts, how to take a painful process and make it enjoyable every step of the way, and how iconic talk triggers conveniently enhance your customer experience.

Tribal, Technical, and Bibliographical. Oh my!

Read More