Book Report

We’re excited to give you an overview of an important book, you should know about, as well as share some of our favorite passages as part of our next BOOK REPORT!

Episode 19: How Customer Experience Creates Your Brand

Why customer experience drives your brand, the keys to building great customer service habits, and why so few brands are using CX to differentiate.

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Episode 14: How to Create the Ultimate Service Culture

Why a great service culture starts with corporate culture, how brands are pushing new frontiers in experiential marketing, and what gas rewards can teach us about the importance of a frictionless customer experience.

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Episode 4: How Game of Thrones Turns Customer Experience on Its Head With a Single Block of Ice

Two things can transform the experience of any customer: trust and superfans. Trust your customers, tell inside jokes to superfans, and you will be rewarded with repeat business.

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